February 25, 2021
Eric Dickmann
"The Virtual CMO"
Fractional CMO, strategic marketing advisor, organizational culture advocate, and process improvement specialist. Helping small and midsize companies grow while developing a more positive work-life balance.
Helping businesses, enjoying life, and making connections along the way
Building a Better Work-Life Balance
After years of working in the corporate world, I decided to venture out on my own. My goal was to live a more meaningful life. To add value by sharing my experience. To enjoy what life has given with gratitude. And to reach out and make connections along the way.
Business-Life
There comes a moment in life when you know it's time to make a change. After years in the corporate world, working for Fortune 100 to scale-up companies, I decided to start my own marketing consulting firm, The Five Echelon Group. It provides fractional CMO and strategic marketing advisory services for small and midsize businesses (SMBs). The company's goal is to help businesses implement comprehensive marketing strategies to build brand awareness and generate leads.
In addition, I host a several podcasts. The first, called The Virtual CMO podcast, discusses marketing strategies for growth. The second is a brand new show called Beyond Expertise. It's about stories of professional transformation and reinvention.
Personal-Life
I'm an outdoor enthusiast and love to hike in the mountains, ski down snow covered slopes, camp in the wilderness, travel to new destinations, and explore new cultures.
I love a cozy coffee house with a warm cup or two of fresh coffee, a craft beer in the evening, preferably a nice stout or porter, a hand crafted cocktail, or nicely aged bourbon whiskey.
I write a personal blog regularly on this site on topics of personal interest to me. I'm also a frequent guest on a wide range of podcasts talking about my journey, marketing, remote work, work-life balance, workplace culture, or a variety of other topics.
I love to swim but have an on again, off again relationship with running.
Connected-Life
As I journey through life, I've found great support and encouragement from the friendships I've made along the way. Whether it's at work or in my leisure time, I'm interested in hearing the stories and adventures of others and trying to provide help and value back whenever I can.
Building a more positive work-life balance is one of the primary reasons I decided to become an entrepreneur. I wanted to be able to add more value to the clients I serve, have the freedom to live a more meaningful personal life, and focus on forging stronger connections with the people in my life.
Podcasts
The podcast for marketing professionals
The Virtual CMO Podcast
The Virtual CMO is a podcast designed for marketing professionals at small and mid-sized companies seeking strategies to grow their businesses.
The podcast for professionals seeking reinvention
Beyond Expertise
Beyond Expertise, a podcast exploring reinvention, identity, and what comes next when career titles no longer define who we are.
